Chapter 121 You are—my! God!
Chapter 121 You are—my! God!
Chapter 121 You are—my! God!
Since "Swallowtail Butterfly" topped the album charts with 2.2 million copies sold on December 8th, Tao Cheng's fan base has been buzzing with excitement.
First came the screams of groundhogs, then the shower of flowers, and later several well-off fans started sending out red envelopes, with various messages constantly rolling in.
[220 million, Orange really lived up to expectations (I'm so proud of you.jpg)]
Listening to "Unstoppable" while watching the battle report, I felt like the fattest one there!
Yang Du, you are my god!
My God's statement is actually not wrong. The success of "Swallowtail Butterfly" in the market is largely due to the efforts of its producer, Yang Du.
With the album's release, second and third waves of music reviews emerged, and the album's reputation, contrary to the predictions of its critics, did not decline after a strong start; instead, it remained remarkably stable.
The number of professional music reviews for "Swallowtail Butterfly" on Lemon.com has exceeded three digits, which is almost the peak for a professional music review album and there won't be any more. However, the sour lemon index remains stable at 91%, and the sweet lemon index is as high as 95%.
It was both critically acclaimed and commercially successful.
On Huaban, a website frequented by literary youth and known for its strict ratings, "Swallowtail Butterfly" also received a score of 9.0 upon its initial release.
Although the score dropped somewhat as more people rated it, it is currently stable at 8.5.
In the Huaban.com rating system, an album that scores 8 points is already considered a masterpiece, and a score of 8.5 can be described as excellent.
Therefore, Orange recently launched an online campaign, using Lemon.com on one hand and Huaban.com on the other, and occasionally playing a third card. All three singles, "Bubble," "Cage," and "Swallowtail Butterfly," topped the charts.
The popularity of having three number-one singles from one album is extremely rare, even five years ago, and is a dominance that has never been seen before in recent years.
With their idols supporting the project, the fans naturally didn't hold back either, cheering on "Swallowtail Butterfly" in their own ways.
Soon, several similar questions appeared on music forums such as Weibo and Gaoshan, such as "How to evaluate Tao Cheng's album 'Swallowtail Butterfly'" and "How to view 'Swallowtail Butterfly' topping the charts with 220 million sales in its first week".
Without a doubt, these seemingly objective and neutral polls or questions are most likely created by fans disguised as ordinary people.
Anyone familiar with fandoms knows that if you want to promote your idol's work, simply recommending it as a fan will definitely reduce the effectiveness, and may even backfire.
After all, the "fan filter" isn't just a figure of speech.
The brothers and sisters with expressionless faces and wide eyes are described by fans as having acting skills comparable to Oscar-winning actors and actresses, which is why the public doesn't think much of what the fans say is credible.
However, if a neutral third party sets up the stage, the effect will be completely different.
For example, a poll on Weibo asked, "Which song from 'Swallowtail Butterfly' do you like the most?"
[My favorite song is "The Pain That Breathes," it's perfect for being alone late at night, putting on headphones, quietly feeling emo, without having to wipe away tears, letting them roll down and dry naturally, and feeling the pain in your own breath (heartbroken)]
— "Same here. 'The Pain That Breathes' is perfect for late-night emo. It creates the perfect atmosphere."
"I'm not trying to be mean, but if you're experiencing pain when you breathe, you should consider whether it's acute pleurisy."
—"Upstairs guy, confirmed."
【Of course it's "Bubble"! It's all about bubbles~ My go-to karaoke song!】
[If you like "The Cage," call out your opinions here; its dark and suspenseful style is particularly captivating.]
["Unstoppable" must be number one, challenge me if you disagree!]
"+1, I was completely blown away the first time I heard it. The power and passion are incredibly inspiring!"
—"My personal favorite, I feel like I could plow ten acres of land while listening to this song."
"This song is truly beyond words."
"But clearly 'Bubble' is better, even though the arrangement of 'Bubble' is not as fancy as 'Unstoppable'."
[I must vote for the title track, "Swallowtail Butterfly."]
Watching netizens cast their precious votes for their favorite songs in the comments section, and even argue over differing opinions, the fans watching from the sidelines were quite satisfied.
What's the point of following celebrities if you just keep it to yourself? Good things should be shared with others, especially since there's a bit of vanity involved.
Seeing the love and recognition of a work from passersby, that sense of satisfaction and joy that comes from the bottom of one's being, is something fans can savor for a long time.
The debate over which song is the best of "Swallowtail Butterfly" caught the attention of marketing accounts and music critics, and soon Qianlier published a commentary.
"In the pop music scene, besides music reviews and sales, there is actually another very useful way to judge the quality of a commercial album."
Simply look at which song from the album is everyone's favorite.
If the answers are highly concentrated on one or two main tracks, it means that only one or two main tracks from this album have become popular.
How many copies the album will sell depends entirely on the promotion period and popularity of these two singles.
Once the single's popularity fades, the album's lifespan is basically over, because the other tracks simply aren't appealing.
In contrast, the situation is clearly different with "Swallowtail Butterfly".
Judging from the voting results and comments, "The Pain That Breathes", "Bubble", "Cage", "Swallowtail Butterfly" and "Unstoppable" all have their own supporters, and even some of the other non-single tracks have been nominated.
This shows that "Swallowtail Butterfly" is not a padded album with nine songs and eight additional songs, but a truly high-quality album with ten songs forming a cohesive whole.
This is precisely the completeness that Lemon.com's music reviews repeatedly mention.
This type of album performs the best in the market because different songs suit different tastes and people of different ages.
To put it simply, his fan base will be incredibly large, and his long-tail curve will be very impressive.
Currently, it appears highly likely that the decline in "Swallowtail Butterfly" in its second week will be kept within 25%.
Congratulations to Tao Cheng, and congratulations to Yang Du!
Qianlier's comment was forwarded to the fan group, and everyone was once again filled with satisfaction, starting to figure out from which angle to ask new questions to elicit high-quality replies.
It was at this moment that an orange discovered something.
Sisters, go check it out! Yang Du's Weibo verification has changed.
[Something's changed. What's changed? Has he finally gotten certified as a blogger specializing in emotional literature?]
No, it's even more outrageous than that. See for yourself.
As she spoke, she sent a screenshot to the group, which was Yang Du's verified Weibo account.
Below the image of a white sheep with a feather fan and silk turban is a yellow V-sign, followed by the well-known music producer title. However, at some point, an additional title appeared after it—
Member of the Chinese Musicians Association.
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